Provide examples of how business analytics can be applied to one or more sectors to enhance decision-making.
In Chapter 1 of the text required for this course (Camm et al., 2019), the following specific applications of business analytics are introduced:
Financial
Human Resource (HR)
Marketing
Health Care
Supply Chain
Government
Nonprofits
Sports
Web
Perform your own research and respond by identifying at least two possible uses for business analytics in one or more of the categories listed above.
You should describe both the way analytical tools are used and the problems which can be solved by these tools. Although the text will be helpful in responding to this question, you can find general research online and more specific searches using the Robert W. Van Houten Library at NJIT Links to an external site. as the best way to respond to this question. Peer-reviewed sources are not required.
For example, if you were to select “Government” from the list, the following two results would be possible from a simple Google search (referenced in 7th APA format):
Evans et al, (2021). Four ways governments can use data to transform outcomes. EY/Ernst & Young Global Limited. https://www.ey.com/en_us/future-government/four-ways-governments-can-use-data-to-transform-outcomes Links to an external site.
Gover, J. (2023). How to do data analytics in government. Government Technology. https://www.govtech.com/data/how-to-do-data-analytics-in-government.html Links to an external site.
It is suggested that you select a sector to research that aligns with your own personal or career interests and goals.
After reviewing this week’s materials and any sources that you research and locate on your own (please share your sources), clearly explain your thoughts and why you have come to a particular conclusion.
Your initial post (250 words minimum) is due no later than Thursday at 11:59 pm and replies to classmates must be made by Sunday at 11:59 pm.
Guidelines
Post an initial response for this question, 250 words minimum.
Pay close attention to your writing—work on being clear and succinct, but back up any claims with your reasons. Cited sources will make your posts stronger and more convincing.
Sources must be properly cited via APA 7th edition format.
Learning Outcomes:
In this activity, you will be assessed on your ability to:
CLO1: Determine whether and how data can improve performance.
CLO2: Distinguish the role of data as it relates to business intelligence and analytics.
CLO10: Communicate decisions/ideas in an effective, convincing, and professional way, both orally and in writing.